Thoughts, Ramblings, and Candid Opinions
"What is the main goal of a DevRel team?" is a question I've heard for years, and every time, the answer starts with "well... it depends!" What if I told you that the main goal of DevRel -- no matter what company you're at -- is to support the company's empowerment of the developer community?
Read MoreWhat if Developer Relations professionals are the best equipped to deliver on a company’s most important metric? In this post, I present the idea of DevRel Qualified Leads (no, I’m not talking about Sales leads). Instead, by expanding the definition of a qualified lead, you’ll be able to use your relationship-building skills to prove your team’s business value and show a direct impact on every department across a company.
Read MoreThe Developer Relations (DevRel) industry is growing exponentially which means we’re in need of strong, experienced leaders. As of December 2019, I’ll be stepping away from consulting in order to lead and grow a DevRel team at Camunda.
Read MoreYou've probably heard the term "Developer Relations," but what does this actually mean, and more importantly, why should you care? In this blogpost, I explain the difference between Advocates, Evangelists, and Avocados, as well as help you understand how to interact with this new group of folks in a way that is beneficial to everyone.
Read More6 reasons why Developer Advocates (and Developer Relations teams) are just like Avocados. Just trust me...
Read More
