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Posts in DevRel Qualified Leads
The DevRel Path to Success: Awareness, Enablement, Engagement

Whether you’re trying to figure out what type of Developer Relations professional to hire or trying to decide which of your team members is responsible for which tasks, having a clear framework with which to divide the responsibilities and focus our work is important. In this blogpost we’ll talk about the three primary functions of DevRel: Awareness, Enablement, and Engagement and which DevRel teams these functions most typically fall into.

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DevRel Qualified Leads: Repurposing a Common Business Metric to Prove Value

What if Developer Relations professionals are the best equipped to deliver on a company’s most important metric? In this post, I present the idea of DevRel Qualified Leads (no, I’m not talking about Sales leads). Instead, by expanding the definition of a qualified lead, you’ll be able to use your relationship-building skills to prove your team’s business value and show a direct impact on every department across a company.

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