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    <loc>https://www.marythengvall.com/blog</loc>
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    <lastmod>2021-03-10</lastmod>
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      <image:title>Blog</image:title>
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  <url>
    <loc>https://www.marythengvall.com/blog/2021/3/9/the-devrel-path-to-success-awareness-enablement-engagement</loc>
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    <priority>0.5</priority>
    <lastmod>2021-03-21</lastmod>
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      <image:title>Blog - The DevRel Path to Success: Awareness, Enablement, Engagement</image:title>
      <image:caption>Note: This is a generalization based on the range that my team’s responsibilities fall. I understand some of these responsibilities can fall outside of these particular roles as well as within multiple functions within the Developer Relations team. There are also items that fall within the purview of all three functions (see the inner triangle). Think I’m missing something or that some of these items belong in a different place? Leave a comment below! Special thanks to Danielle Andrist for designing this illustration!</image:caption>
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  <url>
    <loc>https://www.marythengvall.com/blog/2020/12/14/first-understand-the-company-goals</loc>
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    <priority>0.5</priority>
    <lastmod>2020-12-14</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1607981449936-MVVZI9HBJEVGY65W76KA/Screen+Shot+2020-12-14+at+1.29.32+PM.png</image:loc>
      <image:title>Blog - First, Understand the Company Goals</image:title>
      <image:caption>This framework is used to illustrate the relationship between the strategic objectives you’re trying to achieve and the initiatives (or levers) you use to reach those goals</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1607981478963-8Q1RESY2J94GOLF8KDY2/Screen+Shot+2020-12-14+at+1.29.51+PM.png</image:loc>
      <image:title>Blog - First, Understand the Company Goals</image:title>
      <image:caption>Asking these questions gives you an opportunity to easily trace your work back to the company goals.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2020/6/29/the-camunda-developer-relations-career-path</loc>
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    <priority>0.5</priority>
    <lastmod>2020-06-30</lastmod>
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      <image:title>Blog - The Camunda Developer Relations Career Path</image:title>
      <image:caption>Camunda Developer Relations Career Path: DR1</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - The Camunda Developer Relations Career Path</image:title>
      <image:caption>Camunda Developer Relations Career Path: DR2</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - The Camunda Developer Relations Career Path</image:title>
      <image:caption>Photo by Vlad Bagacian on Unsplash</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1593553651014-3IHOPQKQN4P1S25W91GD/Screenshot+2020-06-30+14.42.43.png</image:loc>
      <image:title>Blog - The Camunda Developer Relations Career Path</image:title>
      <image:caption>Camunda Developer Relations Career Path: DR3</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - The Camunda Developer Relations Career Path</image:title>
      <image:caption>Camunda Developer Relations Career Path: DR4</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2019/12/14/devrel-qualified-leads-repurposing-a-common-business-metrics-to-prove-value</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-12-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1576338763014-CAV4Q0GCUJNYVHJM8ROB/8cA69BjKi.png</image:loc>
      <image:title>Blog - DevRel Qualified Leads: Repurposing a Common Business Metric to Prove Value</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1576340017012-EG576URKCN40V4ZT95P7/B0BE2DD9-FCC3-424C-BB56-B9A56FC1CE7A.png</image:loc>
      <image:title>Blog - DevRel Qualified Leads: Repurposing a Common Business Metric to Prove Value</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2019/11/10/joining-camunda-director-devrel</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-11-11</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1573413399962-K0CAK7HZEEG9BRGFNUCZ/PostCon_2019_049.JPG</image:loc>
      <image:title>Blog - Looking Back on Two Years of DevRel Consulting aka I'm (Almost) No Longer Consulting aka Ch-ch-ch-ch-changes</image:title>
      <image:caption>(c) Alison Yin Photography, Sept 2019, POST/CON 2019</image:caption>
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  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2019/5/22/what-is-developer-relations-and-why-should-you-care</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-05-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1558591185796-XUGH4HIRMRRF8SZNMRVG/group-final-flat-rectangle-small.png</image:loc>
      <image:title>Blog - What is Developer Relations (and why should you care?)</image:title>
      <image:caption>The “Developer Avocados” on the front of my book. Artwork created by Erick Zelaya.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1558591740095-OH7FYCEJIZDZM277DC7W/DV7cG6qVwAAlGC0.jpg</image:loc>
      <image:title>Blog - What is Developer Relations (and why should you care?)</image:title>
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  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2019/3/3/lessons-learned-while-running-a-first-year-conference-part-3-be-flexible-willing-to-iterate</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-03-08</lastmod>
    <image:image>
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      <image:title>Blog - Be Flexible &amp;amp; Willing to Iterate</image:title>
      <image:caption>Photo by rawpixel on Unsplash</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2019/2/14/lessons-learned-while-running-a-first-year-conference-part-2-setting-boundaries</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-03-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1550177914702-OOTNL7V5QKZLCNKICOMR/makeitwork.gif</image:loc>
      <image:title>Blog - Lessons Learned while Running a First-Year Conference. Part 2: Setting Boundaries</image:title>
      <image:caption>Tim Gunn is my patronus.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1550178211294-S608JSIKBHCYN78P7BYC/passion-obsession.png</image:loc>
      <image:title>Blog - Lessons Learned while Running a First-Year Conference. Part 2: Setting Boundaries</image:title>
      <image:caption>The difference between passion &amp; obsession, presented by The Community Roundtable.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1550178095128-PF4WJKW2D38TI9DPFP0S/no-excuses.jpg</image:loc>
      <image:title>Blog - Lessons Learned while Running a First-Year Conference. Part 2: Setting Boundaries</image:title>
      <image:caption>No excuses allowed… with a little bit of grace.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2019/2/8/devrel-weekly-year-one-patterns-projections-and-plans</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-02-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1549664883907-W8RZB1S3BFQDDM6VV85T/DevRel+Teams.png</image:loc>
      <image:title>Blog - DevRel Weekly Year One: Patterns, Projections, Plans</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1549664805526-O2Z95VNISAUCUF66C8J1/Job+Listings.png</image:loc>
      <image:title>Blog - DevRel Weekly Year One: Patterns, Projections, Plans</image:title>
    </image:image>
    <image:image>
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      <image:title>Blog - DevRel Weekly Year One: Patterns, Projections, Plans</image:title>
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    <image:image>
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      <image:title>Blog - DevRel Weekly Year One: Patterns, Projections, Plans</image:title>
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      <image:title>Blog - DevRel Weekly Year One: Patterns, Projections, Plans</image:title>
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      <image:title>Blog - DevRel Weekly Year One: Patterns, Projections, Plans</image:title>
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    <image:image>
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      <image:title>Blog - DevRel Weekly Year One: Patterns, Projections, Plans</image:title>
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  <url>
    <loc>https://www.marythengvall.com/blog/2019/1/25/redeploy-retrospective-lessons-volunteer-run-conference</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-04-12</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1548452824102-9DDPC56MITEHAC3G3TJ5/REdeployConf-2018-speakers</image:loc>
      <image:title>Blog - A Retrospective on REdeploy (or Lessons Learned while Running a First-Year Conference)</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2018/12/14/rest-organize-prepare</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2018-12-14</lastmod>
  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2018/7/1/fail-fast-fail-forward-is-great-until-it-really-isnt</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2018-07-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1530493138986-TDPTXSLDZMVKFQB2G161/Logo+900x225-whitebkground.png</image:loc>
      <image:title>Blog - "Fail Fast, Fail Forward" is Great... Until it (Really) Isn't</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2018/6/10/onward-to-new-beginnings-and-future-performances</loc>
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    <priority>0.5</priority>
    <lastmod>2018-06-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1528672524528-S7K9TGVU7L7BG9ZXA7PM/EleanorRoosevelt.jpg</image:loc>
      <image:title>Blog - Onward, to New Beginnings and Future Performances.</image:title>
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    <image:image>
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      <image:title>Blog - Onward, to New Beginnings and Future Performances.</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1528672571578-GZCFH7RO9KECSEBZC7KF/DrSeuess.jpg</image:loc>
      <image:title>Blog - Onward, to New Beginnings and Future Performances.</image:title>
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    <image:image>
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      <image:title>Blog - Onward, to New Beginnings and Future Performances.</image:title>
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    <image:image>
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      <image:title>Blog - Onward, to New Beginnings and Future Performances.</image:title>
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  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2018/5/12/running-on-the-water</loc>
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    <priority>0.5</priority>
    <lastmod>2018-05-13</lastmod>
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      <image:title>Blog - Running on the Water</image:title>
      <image:caption>Photo by Chris DeSort on Unsplash</image:caption>
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      <image:title>Blog - Running on the Water</image:title>
      <image:caption>Let me realize that my past failures at follow-through are no indication of my future performance. - quote from Ze Frank's Invocation for Beginnings, which I frequently use to kickstart my morning.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2018/5/1/reclaiming-my-life-one-priority-at-a-time</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2018-05-01</lastmod>
    <image:image>
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      <image:title>Blog - Reclaiming my Life, One Priority at a Time</image:title>
      <image:caption>Source: https://28oa9i1t08037ue3m1l0i861-wpengine.netdna-ssl.com/wp-content/uploads/2018/04/yearning-hierarchy-2.png</image:caption>
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      <image:title>Blog - Reclaiming my Life, One Priority at a Time</image:title>
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  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2018/4/28/measure-twice-cut-once-but-go-with-the-creative-flow</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2018-05-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1524963791322-QE72LZ4JXQIP3UQA85YF/image-asset.jpeg</image:loc>
      <image:title>Blog - Measure Twice, Cut Once... but go with the creative flow</image:title>
      <image:caption>Photo by Jason Leung on Unsplash</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1524963394052-QQ1U0LLSQB132X37DTIY/Screenshot+2018-04-28+12.11.23.png</image:loc>
      <image:title>Blog - Measure Twice, Cut Once... but go with the creative flow</image:title>
      <image:caption>RS = Reaction/Reflection Script, a post that shares what we learned as a result of the comments and feedback other altMBA'ians left on our previous post.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2018/1/31/developer-avocados-the-good-kind-of-fat</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2018-02-28</lastmod>
    <image:image>
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      <image:title>Blog - Developer Avocados: The Good Kind of Fat</image:title>
      <image:caption>Without further ado... 6 reasons why Developer Advocates (and Developer Relations teams) are just like avocados.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/2018/1/6/4-things-that-ive-learned-since-starting-my-own-business</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2018-01-07</lastmod>
    <image:image>
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      <image:title>Blog - 4 Things I've Learned Since Starting my own Business</image:title>
      <image:caption>my SELF journal entry from one of my early writing days</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1515278898872-XVV4PMPE8C8TGXQPHFQ0/do-what-you-love.jpg</image:loc>
      <image:title>Blog - 4 Things I've Learned Since Starting my own Business</image:title>
      <image:caption>Do what you love. Love what you do.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.marythengvall.com/blog/2017/10/20/burnout</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2018-01-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/590f6cc617bffcc3aa1d7586/1515301063268-PJ3RWE6QXP1KYBUZAJ8N/boil-the-frog.jpg</image:loc>
      <image:title>Blog - Burnout: What Happens When You Take On Too Much</image:title>
    </image:image>
    <image:image>
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      <image:title>Blog - Burnout: What Happens When You Take On Too Much</image:title>
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  </url>
  <url>
    <loc>https://www.marythengvall.com/blog/almostanauthor</loc>
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    <priority>0.5</priority>
    <lastmod>2018-01-07</lastmod>
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      <image:title>Blog - #AlmostAnAuthor</image:title>
      <image:caption>When you are a famous writer, I want you to remember to send autographed copies of your books to your old 2nd &amp; 3rd grade teacher! - Miss E.</image:caption>
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      <image:title>Speaking - Speaking</image:title>
      <image:caption>From podcasts to panels and speaking at conferences, I love to speak about building, growing, and advocating for technical communities. I also have the privilege of speaking on behalf of MHPrompt, an organization that starts conversations about mental health in tech. Interested in having me speak at your event? Feel free to reach out. Want to see videos or slides from past presentations? Check out my Notist profile.</image:caption>
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      <image:title>DevRelbook - The Business Value of Developer Relations</image:title>
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